Tuesday, November 15, 2016

Trump branding takes a hit

President-elect Donald Trump, a guy devoted to 'branding' things, will see his name removed from several New York City buildings.
“The goal is to assume a more neutral building identity that will appeal to all current and future renters.”
An employee at the leasing office at 140 Trump Place said the work would begin on Wednesday – just eight days after Trump won the presidential election. [emphasis added]

The move comes after hundreds of residents signed a “Dump the Trump name” petition calling for “Trump” to be removed from the buildings.


  1. There are some zen questions when asked, is neither conducive towards leading oneself out of suffering, nor beneficial in developing insight.

  2. Trump seems to be struggling to step away from his empire for his presidency. His effort to create a new government seems to be stalled as well. All in all, a poor start compared to how it's always transpired in the past.